"The ongoing regulatory and commercial conflicts over the issue of net neutrality will increasingly affect public service broadcasters", said the editor of Vox Publica on 23 May 2007. "As the broadcasters distribute more of their audiovisual offerings online, the question of quality of service and the future of the Internet as a whole becomes a crucial issue for broadcasters, according to Associate Professor Tanja Storsul at the Department of Media and Communication, the University of Oslo."
Podcast: ‘Interview’ with Sen. Ted Stevens example of podcast taken from FreePress.net.
Yahoo is getting in the scene too. Michael Bazeley, journalist at San Jose Mercury News wrote "A year ago, few Internet users had ever heard the word “podcast,” let alone listened to one. Now Yahoo is making a bet the podcasting phenomenon has a mainstream future. The Sunnyvale company Monday unveiled a slick service that lets people easily find, review and automatically download any of the tens of thousands of radio-like audio shows that are fueling a wave of personal digital publishing."With Yahoo’s stature as the most-visited Web site, the new service will undoubtedly drive thousands of people to discover podcasts — the audio files intended to be played on portable digital music players such as iPods.
The move also makes business sense for Yahoo since it makes the Web site a more attractive platform for personal publishing. And it might push users to Yahoo Music Engine, the company’s new subscription music service.
“It certainly marks a major milestone in the adoption curve,” said Michael Geoghegan, who produces a movie-review podcast called Reel Reviews.
Yahoo’s service is free and still in testing mode. It provides a directory and search engine for tens of thousands of shows and more than 100,000 individual podcasts. Yahoo compiled the directory by crawling the Web and searching for special types of files. Publishers can also submit their podcasts to be included in the directory."
Jhon Thompson wrote on Journalismcouk about the Sun Online making history today by hosting the first ever podcast by a British Prime Minister. "The Prime Minister entered the digital age yesterday with an interview about his plans to end anti-social behaviour on Britain's streets.", he writes.
Will multimedia be abused in journalism? Will journalism exist only on a digital version? Mark Bowden, columnist of Philadelphia Inquirer, worte in 'journalim's future' article: "I think the print edition will probably endure to some extent, but, without any doubt, the future of daily journalism is digital, not because it is the latest thing, but because it is, quite simply, a far better medium than paper and ink."
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